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Lovelies Boutique is an online boutique focused on helping others create a look that they feel stylish and comfortable in. This led me to focus on creating a look that was timeless – a really clean and minimal style that will attract women who love a simple modern look. We went with a brand that defines longevity and expresses a high-end look and feel, which ties into the “comfortable” pieces being of good quality and affordable. We started from scratch with this project – from branding strategy and logo design to brand collaterals and a full on e-commerce website! See below the full design.
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Click here to complete the project submission form!
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