Layla

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BRANDING
WEBSITE

Layla is a conceptual project I designed and I am so in love with the beauty and class. The concept behind the brand is a woman who is a fashion lover and what’s to empower women to feel beautiful in style. She is kind, fierce and is your best friend. The goal was to create an identity that felt both chic and elegant, which is why you’ll see simple typography mixed with italicized headlines. The line-work brings movement and the warm color palette mixed with pops of orange and blues bring joy and lightness. Layla’s whimsical vibras is a fresh of breath air and we are here for it.

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